This article is intended to help you understand the disclaimers you might see in some of the published content.
What is a Disclaimer?
A disclaimer clarifies the source and purpose of the information. In our case, it informs the reader that some articles may feature content created by a separate company (branded content). Disclaimers also highlight that the views expressed in these sponsored articles are those of a brand, not necessarily of the publications we work with.
Why Do We Use Disclaimers?
We use disclaimers to be transparent with readers. Disclaimers ensure the audience knows:
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The source of the information: Branded content allows companies to share their stories and expertise. Disclaimers make it clear that this content comes from a separate source.
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The perspective of the content: Disclaimers help avoid any confusion that the views expressed in branded content reflect the opinion of our publishing partners.
Do you have other questions about branded content or disclaimers?
Feel free to submit a support ticket, and we’ll be happy to assist you further.